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On Thursday, Codere Online announced a multi-year partnership as the official betting partner of the National Football League (NFL) in Mexico, as the US’ NFL season kicks off.
The collaboration includes sponsorship rights for significant NFL events such as Super Bowl LXI and the NFL Mexico Game – a regular-season NFL matchup on 22 November 2026 in Mexico City between the San Francisco 49ers and the Minnesota Vikings.
The deal extends to activations around the 2027 Super Bowl in Los Angeles. The companies have outlined provisions for hospitality programmes, VIP experiences, activations across several Mexican cities and official NFL merchandise opportunities for Codere Online’s customer base.
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Having a community of women who understand that exact feeling, who have experienced these challenges themselves, and who can offer support without any judgment has been transformative. Finding that kind of space in a professional setting is challenging and I couldn’t be more grateful to the women in these communities.
Entering iGaming from the outside was nerve-racking, but it has actually turned out to be my biggest advantage. I have no preconceived ideas about how things should be done, and I’m not playing anybody else’s rulebook.
I believe that the industry needs more outside voices. People who come in and look at problems from a different perspective, and who are not constantly worrying about past mistakes.
What is Wizzy Trix?
Genting Singapore’s flagship Resorts World Sentosa (RWS) offers a smorgasbord of non-gaming entertainments, including Universal Studios Singapore. “These different businesses are planned and operated as one connected destination for leisure visitors, families, business travellers and event delegates, with the aim to widen the destination’s appeal, encourage longer stays and support spending across a broader tourism ecosystem,” a Genting Singapore spokesperson tells iGB.
Singapore’s experience shows that tourism growth and stringent social safeguards need not be mutually exclusive. Since its IRs opened, international visitor arrivals have risen from 9.7 million in 2009 to 16.9 million in 2025, while tourism receipts more than doubled from S$12.4 billion to a record S$32.8 billion.
At the same time, problem and pathological gambling rates among Singaporean adults have remained stable, with the rate declining notably between 2023 and 2025. As the spokesperson puts it, the model blends “two objectives together: generating tourism and economic benefits while making responsible gambling and social safeguards central to the model”.